SYNQY Brand Engagement Platform

SYNQY Brand Engagement Platform

SYNQY Corporation

Companies working with SYNQY
Example of SYNQY running on Safeway
Kenwood being displayed in a electronics retailer

Description

SYNQY uses cloud-based technology to transform manufacturers’ brand experiences across their reseller networks. We combine a network of intelligent touch points called SYNQYs (pronounced sync-ee) with a SaaS Brand Engagement Platform that makes it easy to create and manage these SYNQYs.

SYNQY’s patent-pending matchmaking technology dynamically associates high impact, manufacturer-provided content with their corresponding products – without the need for custom coding by the retailer. With a single line of code inserted through a retailer's tag management platform, SYNQY solutions automatically identifies which products get rich-media, persuasive content and adds that content next to the correct product at the point of sale. As a result, retailers can roll out the solution in minutes and shoppers will have access to the information they are seeking to make better product purchase decisions. We have proven evidence this works in both low-involvement purchases such as grocery and high involvement products such as generators, stereo equipment and even semiconductors. 

SYNQY can be used on dynamically-driven ecommerce retail sites. It can also be used across dealer networks, blogger sites, factory-direct retail sites and public relations. 

The SYNQY Brand Engagement Platform is the underlying technology that allows SYNQY to run many retailer/application-specific offerings. 

SYNQY has launched SYNQY | PROMOTE, which is an application that delivers rich media promotional content onto loyalty/coupon pages, product listings, product detail pages and independent dealer networks. 

SYNQY recently launched SYNQY | SMARTLABEL retailer solution that automatically identifies which products have associated SmartLabel content and adds that content next to the correct product at the point of sale. As a result, retailers can roll out the solution in minutes and shoppers will have access to 350 product attributes, including GMO information and allergens on thousands of products.


Benefits

Better Experience: Improved shopping experience for consumers by delivering more of the information they are seeking at the moment they need it

Better Results: Higher add to cart/card rates (65% increase on average), increased lift (40% on average)

Monetization: The retailer can monetize new sections of their site such as listing pages, coupon pages, circular pages and even product detail pages

 

 

 


About the Company

SYNQY is a Software as a Service that creates amazing brand experiences at the point of sale.


CART Registered Due Diligence:

First level due diligence ensuring the solution is valid and viable.

Founded: 
2012
Company Size:  Less than 10 employees
References Available: 
Yes

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