The Information Every Grocer Needs…on Your Smartphone
PivotalView from Pivotal Tools is a mobile business intelligence tool designed specifically for grocers. PivotalView provides store and department managers Actionable Insights and performance information right on their smartphones empowering them to deliver better results!
PivotalView Empowers your Merchants to Deliver Greater Sales!
Unlike traditional grocer tools, like paper movement or sales reports, PivotalView delivers Actionable Insights that are:
Easy to get,
Easy to understand, and
Easy to evaluate
Merchants using PivotalView deliver higher sales growth, less shrink and have better job satisfaction.
Designed first as a mobile tool, PivotalView delivers Actionable Insights wherever members of your team find themselves. It’s always in their pocket!
Results are available first thing in the morning, generally by 5:00 a.m.. With the color-coded scorecard feature, each merchant knows where they exceeded target and where the opportunities are.
Now with PivotalView your team knows their results before they get on the sales floor. Unlike traditional grocer tools, they don't run reports, they "drill down" to understand why...right on their smartphone. With a click they can view their department results, another click categories and another individual items.
Merchants using PivotalView know if the Ad is working or that endcap is delivering expected lift without ever going into the office and printing out a report. They get to the sales floor or a vendor meeting with the information they need to build on success and address opportunities. That's an Empowered Merchant!
Why consider PivotalView to Empower your Merchants?
Empowered Merchants use PivotalView every day to deliver faster sales growth, higher customer counts, and bigger baskets. Here’s what Empowered Merchants are saying about PivotalView:
“I’m using this to track two different packaging strategies on single serve cake offerings in the two stores I’m responsible for. “ -Tammy - Bakery Manager
“If sales are in the red, it motivates me to do more selling and merchandising.” - Joel - Department Manager
“I love that in an Independent store, I can pull up sales data on a vendor and see the same sales data at one of my other stores to see if it is feasible for me to carry the product. Love this app!! - Michelle – Store Manager
“I'm competitive and this tool makes me even more competitive - Carole – Deli Manager
With PivotalView it's Easy!
PivotalView is designed by Grocers for Grocers. That means, it's easy to use.
Implemented by experts, PivotalView is easy to deploy, as a simple Software as a Service (SaaS) offering, with no investment up front. It's easy to afford.
Whatever your business, Echosat offers the solution to suit your secure data communication needs. We can help you compete in the marketplace by increasing the speed and reliability of your most critical business functions.
EchoSat’s SPG solution provides serial conversion for legacy POS systems and delivers transactions to processors and acquirers through PCI-DSS compliant and redundant data centers. Individual site-based redundancy is accomplished using standard dial-up or high-speed cellular connections.
Are you ready for the next level of security? EchoSat’s PaySafe SPG product is a managed firewall and network solution, providing isolation, security and redundancy for payments, while protecting IP-based point-of-sale systems from external and internal breach. Critical payments traffic is isolated to EchoSat’s Secure Payments Gateway, and backed up with high-speed cellular connections from each retail location.
For retail customers looking for a complete turnkey solution, EchoSat provides integrated back-up connectivity solutions for the SPG and PaySafe SPG products. For customers that already have network infrastructure deployed, EchoSat can assist with integrating payments security and redundancy with unique back-up connectivity solutions that are designed specifically for retailers. Let EchoSat secure your sensitive information, so that you can focus on your network.
Our objective is to exceed customer expectations. We strive to provide you with the best cost-effective solutions, so you can make informed decisions about your business.
Some noted industry trends include upgrading lighting systems to reduce energy costs, adding glass doors or updating existing open refrigerated cases, and motor retrofits in all refrigerated cases.
MyWebGrocer Media: Reach consumers at the point of decision and put your brand in front of the largest digital audience 100% focused on groceries.
Marketing Solutions: Our native content and tools, weekly sales information, diverse grocery audiences, and valuable data about online grocery shopping habits is what makes us stand out. Marketing solutions help your brand stand out on grocery retailer sites, and many of these approaches can be applied across the web when you need additional reach and want to support broader shopper marketing initiatives.
Data & Insights: We help our advertisers to understand the value of reaching digitall engaged shoppers, and learn about online behavior that can inform media strategy. MWG offers a variety of studies to gauge campaign impact, provider a 360 degree view of consumer behavior.
Audience Extension: Identify preferred geographic, demographic or purcahse intent user segments, and MyWebGrocer's media optimization team will target consumers across the web to drive retailer engagement and product awareness. Leverage the full complement of MWG dynamic ads, circulars content, brand destinations and audience data & insights. Maximum reach, maximum awareness and measurable impact to in-store sales.
PrehKeyTec's programmability makes even the most complex application seem simple! Our unique design allows the user to program more than 100 keystrokes behind each key providing the operator the ability to drill down into an application with a single key stroke. This advanced programmability helps simplify operator training and enhances data input.
Retale is a technology company that develops mobile-first shopping experiences. Our portfolio of location-based products connects millions of consumers with their favorite brands and retailers. We make shopping easy and convenient by serving promotional content and store details when a shopper is actively looking for product information and inspiration, meeting shoppers’ needs at every stage of the customer journey.
Our core product, the Retale app, is an intuitive interface that lets shoppers discover localized deals and product information as they plan their next shopping trip. Retailers and brands can display their promotional content in a mobile-optimized medium, and enhance that content with coupon inclusion, video integration, ecommerce connection, dynamic content and more. Stay top-of mind for shoppers with sponsored push notifications and in-app banners. Retale also provides robust reporting, tracking shopper engagements and incremental foot traffic.
Retale's parent company, Bonial, is headquartered in Berlin, operating in 11 countries worldwide.
The in-store environment has become an increasingly important front in retail competition as the majority of shoppers make their purchase decisions in the store and impulse purchases remain a significant factor. With this in mind, it is critical that retailers provide a pleasant and engaging in-store experience for their shoppers to achieve long term success as chain competitors stress clean, uncluttered, and well-organized stores.
Key to the shopping experience is merchandising. Merchandising success means not only having the right product selection and assortment available, but also having products neatly presented to make it easy for the shopper to find what she is looking for. With so many more options available to shoppers today, retailers understand that the negative impression made by products in disarray and the frustration caused by inability to find the right product in a timely and efficient manner can send the shopper to a competitor.
In addition to lost sales, poor merchandising discipline can result in higher labor costs, as store personnel must take time to straighten products and bring them face-forward.
European supermarkets, faced with high real estate and labor costs, utilize merchandising fixtures to maintain product display discipline, maximize shelf space, and realize restocking efficiencies. A relative newcomer to the US market, merchandising fixtures from POS Tuning were recently tested by CART in a live learning lab (operating store) to determine the impact on sales, store labor related to restocking and merchandising, and the customer shopping experience. Overall, the fixtures provided a significant positive impact on units sold in key brands and sections in both the cereal and frozen foods categories, which were evaluated in this test. The quantitative results were reinforced by comments from the Store Director who clearly identified labor savings, improved merchandise presentation, and positive remarks from shoppers as key benefits to the POS Tuning fixtures.
Merchandising tests such as these are challenging, especially in the dynamic supermarket environment where there is a regular inflow of new products and delisting of older products. Retailers regularly re-merchandising categories and sections compound the challenges as they react to competition and search for any advantage.
The CART team’s retail experience underscores the importance of viewing test results through both a qualitative and quantitative lens. The positive impact provided by an easier and less frustrating shopping experience can create customer value over time that can be difficult to manage in a short-term test. Comments from shoppers and store personnel help reinforce the importance of this perspective.
POS Tuning is a global provider of innovative merchandising and display solutions that has brought its products to retailers in North America. Building on the success in its home market of Europe, where leading retailers utilize its products across many categories to great success, POS Tuning engaged CART to implement its solutions in key categories in a supermarket to prove their value.
RULE NUMBER ONE, “The Customer is Always Right,” is famously engraved into a granite boulder located at the entrance to Stew Leonard’s iconic grocery store in Norwalk, CT.
It’s a simple axiom. If only it were true.
Grocery operators are well aware that in many instances their customers are not right. On some occasions they can be egregiously – even comically – wrong.
Customer service experts, including most independent grocers, understand this to be a normal reality. Right or wrong, the customer is still the customer. Retailers go to extraordinary lengths to keep them feeling successful, satisfied and to ensure their repeat patronage. A degree of loyalty and an expanding share of their limited wallets would be nice too.
Despite coming out of a challenging economic climate where many retail sectors have suffered, independent grocers continue to gain strength and momentum as unemployment, consumer confidence, and other key economic indicators continue to improve. However, independent grocers cannot be complacent in the highly competitive grocery marketplace. It is imperative that grocers continuously make efforts to sustain a healthy business operation, drive business growth, and maintain a stable financial landscape.
The ability to reach and sustain these goals is largely reliant on strong retail accounting and financial solutions that allow grocers to closely control expenses, particularly large ones such as payroll, as well as monitor all facets of store and department sales. In this case study, several independent grocery retailers demonstrate how they have harnessed the power of FMS Solutions, the only third-party solution provider for outsourced financial services independent of the wholesaler. FMS currently serves approximately 2,400 independent retail grocery stores and is extremely unique having no direct competitor that offers the same benefits. By providing business process outsourcing of accounting and financial services, FMS helps retailers facilitate growth and manage organizational change for the future.
A niche-focused industry perspective allows FMS to be unmatched in the space of accounting and financial services for independent grocery retailers because, like their clients, the FMS culture and staff are steeped in the grocery business. FMS has infused their institutional knowledge throughout the organization all the way from product lines and consultative support to industry surveys, studies, and educational offerings.
FMS offers two models for independent grocery retailers who are looking to be best in class and differentiate themselves through higher level operational efficiencies. Outsourced financial services are available for smaller retailers, while software services are more suitable for use by larger retailers who can manage systems internally. The FMS suite of back office applications, which are tailored specifically for the grocery industry, include applications for general ledger, accounts payable, bill backs, accounts receivable, payroll, and human resources. All of the applications link to reporting tools that are accessed through a web portal and executive dashboard available for immediate retrieval of all financial data down to electronic invoice images.
The eCommerce buzz is becoming reality as FMCG retailers push online shopping solutions to the top of the CART Composite Index with a score of 4.31, reaching 215% above the average. FMCG retailers are also focused on in-store marketing, inventory management and self-checkout amongst several other major trends.
The CART Composite Index measures search activity and solution engagement from more than 30,000 users representing retailers in every state in the U.S.
In April 2013, Birdzi, Inc. (“birds-eye”), in collaboration with CART, deployed a highly innovative, anonymous in-store shopper detection technology in two U.S. grocery retailers. This technology detects and follows the movement of Wi-Fi enabled personal mobile devices throughout a store environment to accumulate actionable data.
Learning to understand real shopper behavior represents the latest front in the retail industry. Technologies such as the one presented here, helps independent retailers to remain competitive.
Birdzi can be implemented to gather shopper data over a period of time as well as engage shoppers in real time during their visit, should they chose to participate.
The solution is easy to deploy and scalable through a cloud-based centrally managed system that is capable of collecting data in real time.
The research study has been divided into two phases. This paper (Phase I) focuses on the mobile analytics aspect, which can be used to adjust store operations through more effective scheduling or improve in-store merchandising leading to an increased basket size.
A subsequent paper will focus on Phase II, demonstrating Birdzi’s potential as a shopper engagement tool.
The aim of this case study is to showcase the benefits and relevance of mobile analytics technology in a retail setting.
CART’s website is a one-stop shop for retailers looking for the latest technology advances.
Technology, and the pace at which it changes, can be overwhelming, especially for independent retailers who are often juggling multiple roles as CEO, COO and CTO of their companies. But technology is also the future, and retailers must hop on the train if they want to succeed. For those that don’t know where to turn, CART (Center for Advancing Retail and Technology) has set up a website, www.advancingretail.org, to act as a conduit for retailers, solution providers and brand manufacturers.
Birdzi’s Personalized Shopper Engagement Suite is made up of the following components:
Personalization Engine - Proprietary algorithms track individual shopper profiles & behavior and score offers & content for each shopper based on objectives
Digital Touchpoints - Connect with your shoppers through your own branded mobile app, web and email
In-store Engagement - Empower your shoppers to search and locate items in-store and receive relevant offers in the aisle through beacons
Offer Management and Analytics - Build and manage offers and track performance in real-time
To find out more click here.
With the rapid rise of digital and mobile technologies, the shift of power to consumers has forever changed how advertisers, retailers and brands get their messages across. Bringing them all together through its proprietary digital platform is the charge of PlaceWise Media, one of the largest shopper media networks in the U.S. PlaceWise’s shopper media network includes more than 1,400 grocery retailers and nearly 700 shopping and lifestyle centers, with more than 10 million total monthly visitors. Through its unique, first-party data, PlaceWise can extend beyond its network in real time to reach millions of other relevant shoppers. The company also provides digital marketing services to hundreds of malls and lifestyle centers across North America. Shopper access; shopper insight; real time. PlaceWise Media’s network allows brands to offer shoppers engaging content and special offers along the path to purchase, delivering on its promise to them to reach “Just who you want. Right when they are ready®”.
The Mobile Checkout retail platform digitizes brick and mortar stores, bringing the convenience and personalization of eCommerce to physical retailers and their customers.
Mobile Checkout Eliminates the Lines
Mobile Checkout is a brandable iOS and Android app, a better system than self-checkout for the complete shopping experience from scan to payment.
Retailers deepen the customer relationship and own the install by deploying the platform as their own-brand staff and shopper apps.
Customers scan and bag while shopping.
Pay securely with credit card or mobile wallet directly through the app.
Skip the Line
Customers never wait in line to check out.
Customize to your needs
Expand the system with functionality like loyalty programs or counter service mobile ordering.
Beekeeper is the cross-device communication tool for teams. Easily reach everyone in your company. Measure the impact of your communication, understand your employees with our smart analytics and take the right actions. Improve performance by increasing the engagement of your teams. Automated communication flows help you to simplify and speed up your internal communication.
GrocerKey is a white label end-to-end technology solution for grocery stores. Included is a branded web site featuring an online store. GrocerKey has created a faster and more desirable ordering process than any other e-commerce grocery platform on the market. The GrocerKey admin allows you to update store settings in real time, stay on top of your stores performance with real time analytics, and prepare your store for pickup, scheduled delivery, and on-demand delivery. The GrocerKey back-end operations app provides your staff with the tools they need to run an efficient and successful operation.
Our capabilities include: - Category optimization (planogram, visibility, product innovation) - Lost shopper analysis - Category performance monitoring - Contextual shopper engagement at the shelf (in-store advertising) - In-store shopper traffic analysis Key benefits to the retailer: - Test and optimize changes in a small set of stores before full-chain rollouts - Protect category performance - Increase basket size - Optimize investments in shopper activation and increasing conversions