Gary Hawkins, CEO, Center for Advancing Retail and Technology
I wrote my latest book, which was released earlier this year, to help retailers and the broader industry address the challenges of disruption and faster and faster innovation. The premise of the book is that the world is increasingly tailored to each of us individually and there are significant implications for retail. The customization and personalization that we have come to expect - and now take for granted - in the digital world is quickly migrating to the physical world both in marketing and increasingly in physical goods.
Understanding this, I have offered to retailers that there are five ‘i’s that should be focused on moving ahead. The need to market and serve the individual customer. Big data intelligence that’s needed to be contextually relevant to each customer. The systems integration required to deliver immersive shopping experiences. And, of course, constant innovation.
In a recent presentation that was part of a CART Retail Tomorrow Innovation Program event at a well known regional retailer I suggested that the retailer’s team use the five ‘i’s as a framework to evaluate all the new capabilities they would see during the event. Try to understand how a new solution can help the retailer serve the individual customer, provide intelligence, immersive shopping, and smoother user experiences. These are the battlegrounds going forward.
For the solution providers, I suggested that they consider how the capability they are bringing into the market can help the retailer with any of the ‘i’s and think about how their innovation will assist the retailer in the battles ahead.
The art of merchandise allocation demands that retailers transform key consumer insights into the right mix of products at each store, all with laser-perfect accuracy. JDA Allocation enhances and translates customer knowledge into pinpointed allocations, enabling retailers to optimize store-specific product assortments across the entire retail organization.
Brown Wood has been working with store and retail designers, buyers and display manufacturers of wood fixtures and furniture for nearly 90 years. So if you have the requirement for cost-effective, high quality wood products, parts, components, assemblies and installations, we’re ready to partner with you today.
All that is necessary to begin the process is to give Brown Wood your designs or prints… and we will custom create any part or component you don’t make in-house, no matter what it is. Or what style it is.
Remember: we can make anything in wood! Maybe the only component you need is a table leg or pedestal base – but you need the right one. We’ll work closely to match all pieces from other manufacturers. We’ll make sure brand names and logos are imprinted on your fixtures when that’s what’s called for.
Hussmann prides itself in the quality of our products and services. As an industry leader, we are always striving to help you to achieve success by providing refrigerated merchandisers, store design, fixtures, shelving, cabinetry and millwork, energy efficient refrigeration systems, and store décor. Our mission is to assist you in making good decisions about your business. The key to a successful project is making informed choices. Please examine our solutions for more details.
Our process is simple and customer driven. We assist all our customers by determining a budget, creating a comprehensive store layout, providing a versatile selection of equipment and fixtures, maximizing utilization of sales space with different shelving options, managing the project from start to finish, and providing installation, service, and maintenance of all refrigeration solutions.
CYGNUS is an Enterprise-class Retail Management Solution. It is a web-based high-volume, secure, real-time two-way system for managing products, pricing, sales, inventory and orders for single or multi-store retailers.
The ‘who, where, when, and why’ questions concerning potential buyers are essential for any consumer product company. It is the ability to leverage this understanding through the medium your customers know best and use most that will drive success. Social platforms and Mobile technologies have become ubiquitous instruments of today’s consumer. This new digital toolkit is good news for Consumer Product companies. By embracing this digital forum, consumers can provide real-time data regarding detailed buying behavior, including what, where, when and even why factors. CPG organizations can now measure their success by closing the loop via social discussion, digital campaigning, coupon and promotion efforts and analytics to grow and retain wallet share.
Visionet is at the forefront of helping product companies achieve success with technology. Working with some of the world’s best known brands, Visionet provides expertise in all aspects of the digital commerce ecosystem. From website creation, administration and support to content and asset management to e-Commerce engine deployment, integration and analytics, our solution engineers help you bridge the digital divide to your customers.