reach | optimize
A solution that enables retailers to evaluate the effectiveness of weekly ads at the individual product level. The reporting, analytics, and price optimization functionality will help to improve advertising spend, promotional pricing, and top- and bottom-line performance.
• PURPOSE: Improve circular performance through deep analytics
• ANALYTICS: Extensive analysis toolkit plus analyst summary of most important insights
• DATA NEEDS: UPCs on circular, circular live dates
• DELIVERY: Website analytics dashboard and reporting platform
• SUPPORT: Analyst review and summarization of the most important actions
• OUTCOME: Better performance of SKUs in the circular
About the Company
A marketing analytics company focused on powering the shopper experience.
We provide services and insight to independent retailers, wholesalers and CPGs to help them measure marketing efficacy, engage their shoppers and provide a conduit to deliver digital offers. Putting the shopper at the center of our universe, we use data to drive each of our solutions. Once we have that data, we are able to understand how shoppers are behaving in a variety of ways.
CART Registered Due Diligence:
First level due diligence ensuring the solution is valid and viable.