Ready. Chef. Go!™

Ready. Chef. Go!™

Elkay Plastics Co. Inc.

Description

Ready. Chef. Go!™ is all about fresh, packaged take-home meals that you cook yourself, just without all of the headaches and hassles of cooking. The program is focused around a revolutionary cooking bag that’s used by grocers around the world to package fresh seafood, meat, and produce, seasoned or marinated just the way you like. All of the fresh ingredients in your meal are already packaged raw and ready to cook right in the bag.

Ready. Chef. Go!™ bags are inspired by the 400 year old French cooking tradition of “en papillote” (pronounced pah-pee-yawt), literally meaning “in parchment”. En papillote is a method of steam cooking food in a sealed pouch, most commonly parchment paper. This quick, simple, and healthy cooking tradition makes meals that are juicy, savory, and fragrant. When moisture inside the pouch reaches the right temperature, it will turn into steam that will circulate inside, gently and quickly enveloping and cooking the food in its own natural juices along with the juices of any added ingredients. Ready. Chef. Go!™ bags are designed to give you the fresh, moist, and outstanding food quality of en papillote in a convenient package that takes the guesswork out of cooking.


Benefits

  • Go to the retailer’s Deli, Meat, Seafood counter, or Grab-N-Go case.
  • Choose from a selection of pre-packaged and flavored Grab-N-Go meals or ask the person behind the seafood counter to custom-make a meal with your choice of seafood and flavorings to purchase.
  • Place the Ready. Chef. Go!™ bag in your microwave or oven to cook in no time.

About the Company

Ready. Chef. Go!™ is all about fresh, packaged take-home meals that customers cook themselves with amazing results, just without all of the headaches and hassles of cooking. At the heart of the program is an innovative cooking bag that’s been called “The Future of Fresh Take-Home Meals”.

While Ready. Chef. Go!™ bags are brand new to North America, they’ve been available in Europe, Australia, and South Africa since 2013 at major grocers such as Coles, Tesco, and Morrisons with rave reviews from shoppers.


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Categories:  Merchandising, Packaging
Best For: Unavailable
Retail Verticals: Unavailable

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