Visitors Analytics from CountBOX

Visitors Analytics from CountBOX


add colors to sales funnel, identify opportunity
Some of the possible metrics and KPIs
3 easy steps to get started


CountBOX is a worldwide provider and expert in retail analytics for assisting brick-and-mortar retail, stadiums, libraries, museums and other public places in understanding what drives footfall. The highly scalable cloud-based solution delivers real-time analytics that enables retailers to gather vital information about footfall data, analyze it and increase profits through detailed insights into customer behavior. CountBOX provides an advanced suite of products that uses state-of-the-art video technology, Wi-Fi detection, and sensors in combination with point-of-sale systems and other sources to display real-time footfall data to key stakeholders.

CountBOX tracks thousands of shoppers daily using data sensors that store key insights into what drives footfall, presented in a cloud-based analytics platform with enterprise level security accessible through any browser and device. Using an IoT Perspective allows a unique view of footfall analysis.

Retail Analytics Platform

Powerful Dashboards: Customize dashboards to share the system across your organization. Build separate footfall in retail reports for marketing, merchandising, store management, and corporate teams. Expand the way footfall behavioral data is used across the business.

Scalable to Any Number of Locations: Our software can track any number of footfall focused locations across the world. Use CountBOX retail analytics platform to accurately compare the footfall performance of stores across multiple locations. Monitor conversion rate and optimize store operations with an improved understanding of achieving footfall increases.

Do More With Your Data: Need to track a custom KPI? CountBOX offers ways to measure business-specific metrics in order to help your team members improve store profitability and find new ways to decrease costs. We provide API access to feed data in or out of the system to connect to multiple retail analytics sources.


People Counting & Conversion

Measure Shopper Conversion: Go beyond sales data. Use CountBOX door counters to measure foot traffic. Integrate store visitor data with your POS system to develop more relevant KPIs. CountBOX uses an open API to that can feed data into your existing dashboards or export data to help you visualize how many browsers became shoppers. Our people counting solutions can be integrated with almost all iPad and traditional POS systems and terminals to deliver relevant data for your business. Understand how to increase footfall clearly with improved data and behavioral analysis.

Optimize Staffing: Identify traffic cycles and schedule staff accordingly with clear and accurate footfall data. Let your store managers identify peak periods and use data to drive sales associate scheduling. People counting can help keep a high level of service while keeping store operating costs low.

Improve Window Display Effectiveness: Drive more visitors to your stores. Learn what catches your consumers' eye. Identify key sales growth drivers. Visual merchandising is an important element of any retail business. Give your team the right tools to measure their success.

Consumer Demographics

Demographic insights: identify, analyze and focus on your target market. Tailor your marketing campaigns and merchandising strategy to address directly to the right audience. Create value and upgrade your brand experience with our comprehensive footfall rates.

Engage with Your Loyal Customers: Analyze shopping patterns and behavior of your loyal customers. Gain deeper insights by integrating demographic data and facial recognition technology with your existing loyalty program. 

About the Company

Our Mission

At CountBOX, we have been providing cloud-based retail analytics solutions since 2008. Our business was born out of the passion for technology and people, and we continue to develop industry-leading solutions that help transform businesses worldwide by providing increased operational understanding through details footfall analysis.

CountBOX enables its customers to make data-driven decisions based on precise and near real-time data about footfall, conversion rate, and consumer demographics. We are committed to maintaining our market leading position by bringing essential strategic insights to our customers.

Our solutions are translating complex data into simple, user-friendly reports and dashboards.

Our track record

The company has a strong track record of over $2,3M in sales and 3,000 installations with over 1,100 connected devices.

At the beginning of 2016, we opened two new offices in Ireland and the US.

R&D and global expansion of our business supported by venture capital funds in Europe and from Enterprise Ireland under their High Potential Start-Up Program.


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